Cleaning

Laundry detergents

EU Ecolabel licence holders with certified products in the Laundry detergents product group.

110 active · 0 lapsed · 23 countries

Green Claims Directive

The proposed EU Green Claims Directive (COM/2023/166) targets unsubstantiated environmental claims — including category-level claims such as "eco-friendly" or "sustainable" applied to laundry detergents without verified certification. EU Ecolabel certification in this product group provides the kind of third-party verified, criteria-based substantiation the Directive is designed to require.

Businesses making green claims about laundry detergents sold in the EU should ensure any active EU Ecolabel licence covering those products remains current and that claims accurately reflect the scope of the licence.

Verdandi monitors EU Ecolabel product group criteria revisions and Green Claims Directive developments — so your compliance picture stays current.

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